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Jeff

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Applebee’s just sold a burger NFT as the dining chain looks...

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Applebee's.Scott Olson/Getty Images Applebee's sold its first non-fungible token Monday an image of a burger made by New York artist Amber Vittoria as part of...

NFTs market hits $22bn as craze turns digital images into assets

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The global market for non-fungible tokens hit $22bn (£16.5bn) this year as the craze for collections such as Bored Ape Yacht Club and Matrix...

Chipotle (CMG) Set to Open Chipotlane Digital Kitchen in Ohio

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To drive its digital sales, Chipotle Mexican Grill, Inc.CMG is opening its first digital-only restaurant Chipotlane Digital Kitchen in Cuyahoga Falls, OH. The restaurant...

U.S. consumer bureau orders fintech firm LendUp to halt new loans...

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WASHINGTON, Dec 21 (Reuters) - The U.S. Consumer Financial Protection Bureau (CFPB) said on Tuesday it ordered LendUp Loans to pay a $100,000 penalty,...

Effective Digital Transformation Depends on a Shared Language

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For example, the word “customer” can mean different things to different departments. "> Companies all over the world are embracing digital transformation the use of new...

Digital Transformation in Africa Requires Homegrown Solutions

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Today’s global enterprise solutions don’t meet the unique needs of African businesses. "> Africas digital transformation is underway, and its creating opportunities for transformational change a…...

Elon Musk says the metaverse seems more like a marketing buzzword...

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Tesla CEO Elon Musk.Matt Rourke/AP Photo The metaverse is just marketing jargon at this stage. That's according to Elon Musk, who said in a late Sunday...

11 vital marketing objectives and how to deliver on them

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Marketing is often at the forefront of the success and advancement of any business. In fact, it would be correct to say that marketing...

How to Start a PPC Ad Agency (and Why You Should)

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Pay per click (PPC) advertising has grown from being a relatively obscure digital marketing strategy for only the most niche websites to being a...

That Walmart VR shopping video is old news — but so...

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There’s a video doing the rounds on Twitter today that supposedly shows “how Walmart envisions Shopping in the #Metaverse.” In it, a virtual avatar...
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